A Legacy of Service and Community
At Earl’s Cyclery & Fitness, we’re more than just a bike shop — we’re part of the fabric of the Greater Burlington community, with a rich history spanning over 65 years. Few businesses can boast of such longevity and success, and even fewer can point to the unwavering dedication to customer service that has fueled our growth since day one.
Our Story Begins in 1953
A Tradition of Growth and Innovation
As Earl retired in the 1980s, the store continued to grow and thrive under new leadership. Roger Frey guided the store into its next phase, relocating to Williston Road in South Burlington and expanding the product line to meet the evolving needs of cyclists. In 2018, we moved into our current location at 2069 Williston Road — just across the street from our old shop. The new space boasts a large service department and a spacious, open sales floor designed to enhance your shopping and service experience.
Carrying on the Legacy
Four Generations of Cyclists
One of the things we’re most proud of is our multi-generational customer base. We’ve seen countless families grow with us, from parents who bought their first bikes from Earl himself to grandparents now bringing in their grandchildren to continue the tradition. Bikes may have changed over the years, but our commitment to serving the people who ride them remains as strong as ever.
At Earl’s Cyclery & Fitness, we believe that cycling is more than just a sport or mode of transportation — it’s a lifestyle. Whether you’re a seasoned rider or just starting out, we’re here to provide the products, service, and expertise you need to enjoy the ride of your life. Stop by our shop in South Burlington today, and experience the Earl’s difference!